IDL Worldwide Nike Backboard Display Wall
Project Description
Custom built backboard display wall to commemorate the release of Nike’s latest NBA jersey. Designed by IDL Worldwide, the inset wall features a custom backboard with interactive iPads showcasing the technological advances of the jersey. The wall was finished with corrugated metal for an industrial look and custom rigging, making the jersey look suspended in mid-air.
Project Details
Client IDL Worldwide
Date October 2017
Skills Custom Design, Custom Metal Fabrication, Custom Woodworking, iPad, Rigging
Industry Retail, Brand Activation