IDL Worldwide Nike Air Force Industrial Table
To help celebrate the latest Nike Air Force One sneaker release, the team at IDL Worldwide designed a custom industrial style merchandising table for the House of Hoops in Harlem. Arch constructed the table using steel rebar for the frame and reinforced with bent basketball hoops, tying in the theme of the classic sneaker. The top of the table was finished off with a faux concrete mix, black webbing straps, basketball hoop shoe display and a grey-gradient of painted basketballs, finishing off the industrial theme the client was looking for.
Client IDL Worldwide
Date August 2017
Skills Custom Design, custom metal fabrication, custom woodworking, faux concrete build
Industry Retail, merchandising, brand activation