Story’s Holiday Retail Pop-Up
Project Description
Set in a 2000 square foot space in Manhattan’s 10th Avenue retail corridor, STORY is a retail concept that takes the point of view of a magazine, changes like a gallery, and sells things like a store. That means that every four to eight weeks, STORY completely reinvents itself—from the design to the merchandise—with the goal of bringing to light a new theme, trend or issue. For the 2015 holiday season story, ARCH custom fabricated and installed several retail display sets including a full kitchen set, a kid’s playground retail area, a men’s “garage” display, and of course…the home-inspired main room.
Project Details
Client This is Story
Date December 2015
Skills Custom Design, Metal Work, Wood Work, Retail Displays, Custom Fabrication, Prop Fabrication, Set Design
Industry Retail